ShEA™ - Unveiling the Power of the Glenise Effect

In the dynamic world of business, behind every successful ShEO™ stands a dedicated ShEA™ – an executive assistant who embodies the spirit of support, efficiency, and understanding. Today, we delve into the inspiring personal story of the Glenise Effect, shedding light on the invaluable role of ShEAs™ in empowering female leaders.

Glenise is not your average executive assistant. Raised by a strong Black woman in a very full house, she witnessed first hand the weight of the world that women seem to carry. Even Super Woman had moments where she would falter. Glenise learned early on that there are strength in numbers, and being able to step in and offer help, especially to those that may not even realize they need it, made the difference in creating an environment where everyone could thrive. When Glenise joined Cosmo she greeted our ShEO™ with a simple yet profound question: "What can I do to lighten your load today?" This question isn't just about tasks and to-do lists; it's a testament to Glenise's commitment to making her ShEO™'s life easier, smoother, and more successful. The Glenise Effect is about anticipating needs, providing solutions before they're even requested, and fostering a partnership built on trust and mutual support.

Behind this personal story lies a broader narrative about the role of women in business. According to recent statistics, women-owned businesses are growing at a remarkable pace, with an estimated 114% increase in women-owned businesses in the last 20 years. This surge in entrepreneurship reflects the resilience, creativity, and determination of women in carving out their place in the business world.

However, despite these strides, women entrepreneurs still face unique challenges. Studies show that women-owned businesses receive only 2% of venture capital funding, highlighting the gender gap in access to financial resources. Additionally, gender bias and stereotypes continue to be barriers that women entrepreneurs must navigate.

This is where the ShEA™ becomes a game-changer – offering invaluable support, guidance, and advocacy for female leaders navigating these challenges. The Glenise Effect exemplifies the power of collaboration and partnership in overcoming obstacles and achieving success.

One of the key lessons from the Glenise Effect is the importance of asking for help. Many ShEO™s that we work with are forging a new path, in their lineage and in their communities and that can often mean a lot of trial and error. The ShEA™ understands this implicitly and becomes a trusted ally in navigating the complexities of business and life.

As women continue to break barriers and lead in diverse industries, having a ShEA™ by your side becomes more than a luxury – it becomes a necessity for reaching new heights of excellence. So, embrace the Glenise Effect, ask for help when you need it, and surround yourself with allies who understand and champion your success. Because in the journey to greatness, we're stronger together.